sinopia.

Market Research Institute. Opinion Polls.

Sinopia.brand

Brand analysis and monitoring over the time (brand image, brand equity, brand positioning).
a) tracking:the brand is compared with a benchmark and with the brand competitors over the time;
b) exploration of changes: analysis of changes in aspects such us the name or the brand market position;
c) extension of the "brand power": to verify the possibility of extend the brand to other products or lines.